Anna Maria Murante, PhD, is a tenure-track researcher in Management at the Scuola Superiore Sant’Anna in Pisa. She carries out research activities in the field of service management, with a particular focus on customer experience and delivery processes in health care; she also carries out social marketing research applied to health promotion. She participates in international and national research projects as a research team member, coordinator or scientific supervisor and teaches in doctoral, masters and undergraduate programmes.
